In 2005 I was hired as a Team Marketing Developer intern for British American Tobacco Colombia. For those of you who are unfamiliar with this company, BAT is the tobacco company of Lucky Strike and Kool, among other brands. For me, as a recent Marketing and Advertising graduate, it was a lifetime opportunity. Finally, after many jobs on restaurants and sales, I had an open door to a multinational corporation that invests millions of pesos (well dollars really) in marketing and advertising worldwide. My job was "simple": I and two others interns (Andres and Mauricio) will be in charge of expanding the product placement and brand visibility, while helping sales rep to increase sales, in specific city areas. The job was lost in PR and cross-sales with bars and restaurant owners. In other words something like "If you buy our products from our sales rep, that new cooler you need it will be on us (with our brand everywhere, though), you win, we win, everyone wins!"....